Triple Eight comes in aseptic packaging

Radico Khaitan has launched its whisky brand Triple Eight in UFlex–Asepto’s aseptic pack. This initiative is a result of packaging partnership between both the companies. According to the company statement, while the brand Triple Eight will focus on better count of blended whisky inside, the effects of gold foil stamping and black colour will impart the packaging of the product with a unique identity. 

The six-layered aseptic packaging, besides being aesthetically appealing, prevents adulteration and helps retain the flavours of the product. According to Amar Sinha, Chief Operating Officer, Radico Khaitan, it is the first time that an alcoholic beverage company has ventured into the foil stamping effects in the aseptic packaging space.

Triple Eight premium whisky is now available in 90ml and 180ml sizes, in the Karnataka market.